It was preceded by Speak Now (originally 2010, re-recorded in 2023), Red (2012 2021) and Fearless (2008 2021), and Swiftie sleuths muse on the order’s meaning. It’s commercially milkable, of course, but at its core this is a morally upstanding business exercise if ever there was one.ġ989 (Taylor’s Version) is the fourth re-recording in her non-chronological release schedule. Yet you can’t really argue with her current bout of newly re-recorded old albums created in response to her ex-label Big Machine selling her masters to music manager Scooter Braun, a man she has accused of “ incessant, manipulative bullying”. If all this lucrative excellence feels stifling then you could in theory argue with the near-billionaire Swift’s fixation on flogging stuff, including reams of special edition vinyls and endless merch.
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